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A Subtle Adjustment Can Have A Major Impact

A Subtle Adjustment Can Have A Major Impact

It feels good to make a major difference, doesn’t it? Big changes doesn’t often happen overnight. It takes small adjustments that make a big difference. Confucius said, “The man [or woman] who moves a big mountain begins by carrying away small...
Who Wants To Tell Your Story?

Who Wants To Tell Your Story?

When a business gets a new client, it is because of that person believes the story of that product and how it will solve a problem for them. That story is told by others who can be called advocates. An advocate is someone who believes in the story and lives by its...
I Want To Be Different, Just Like Everyone Else

I Want To Be Different, Just Like Everyone Else

In the 1980s, Coke was losing ground to Pepsi due to the successful Pepsi Challenge campaign. Coke decided to change it’s recipe and release “The New Coke” to attempt to stay relevant. It only took a few weeks for them to scrap the new flavor all...
It’s A Pain To Heal

It’s A Pain To Heal

Healing is the process of moving from a state of pain or lack of integration to a state of balance or “flow”. Flow is defined as having the conscious and the subconscious operating in harmony with each other and your sympathetic (active and alert) and your...